BYD's commercial mobility brand Linghui launches the M9 flagship business MPV at 188,800-250,800 yuan. It features 5th-generation DM hybrid tech, 160km CLTC electric range, and a total range of 1,105km, with standard electric sliding doors.
Brand Positioning: BYD's New B2B Play
Linghui is BYD's dedicated commercial mobility sub-brand, forming a differentiated matrix alongside Dynasty, Ocean, Denza, Fangchengbao, and Yangwang. On June 29, Linghui launched its third strategic model — the Linghui M9, a flagship business MPV priced from 188,800 to 250,800 yuan, targeting ride-hailing fleets, corporate procurement, and business reception scenarios.
Within BYD's brand hierarchy, Denza D9 dominates the 300,000+ yuan premium family segment, BYD Xia covers the 200,000-yuan family MPV bracket, while the Linghui M9 enters at 188,800 yuan at the intersection of commercial mobility and value-conscious demand — creating clear brand stratification.
Space and Comfort: Dignity for Business Reception
The Linghui M9 measures 5,200×1,970×1,805 mm with a 3,045 mm wheelbase in a standard MPV body structure, with electric sliding doors as standard. The 2+2+3 seven-seat layout allows the third row to fold flat in a 4:6 split, with cargo volume ranging from 470 to 2,036 liters.
Second-row captain's chairs feature ventilation, heating, massage, electric lumbar support, electric leg rests, and one-touch recline/reset. Front seats also get ventilation, heating, and driver massage. Fourteen Boya premium speakers, 50W wireless charging, and the DiLink 100 intelligent cockpit supporting ICCOA Carlink, HUAWEI HiCar, and Honor Phone Link deliver comprehensive connectivity.
| Comparison | Linghui M9 | Denza D9 | Buick GL8 PHEV |
|---|---|---|---|
| Starting Price (CNY) | 188,800 | 309,800 | 359,900 |
| Wheelbase (mm) | 3,045 | 3,110 | 3,088 |
| Electric Range (km) | 160 | 200+ | 100+ |
| Fuel Consumption (L/100km) | 4.95 | ~6.0 | ~7.0 |
Powertrain and Efficiency: 5th-Gen DM for Commercial Duty
The Linghui M9 employs BYD's 5th-generation DM Super Hybrid Technology, with a 1.5T dedicated hybrid engine producing 115 kW and a 36.628 kWh Blade Battery. CLTC electric range reaches 160 km, with an NEDC fuel consumption of just 4.95 L/100km in charge-sustaining mode and a total range of 1,105 km.
Built on the e-Platform 3.0, 5th-gen DM hybrid system, and eight-in-one electric drive platform, the M9 can optionally be equipped with Sky Eye ADAS, Yunnian body control, and wide-temperature heat pump AC. For high-mileage B2B operations, the ultra-low energy costs and extended range translate into significant operating advantages.
Safety: Dual Five-Star Certification
The Linghui M9 is developed to 2024 C-NCAP five-star and 2023 C-IASI excellent safety standards. The vehicle carries nine airbags including front far-side airbags, with side curtains extending to the third row. Door-mounted pressure sensors trigger side airbags and seatbelt pretensioners within 8 milliseconds of impact.
From a brand perspective, the Linghui M9 completes BYD's commercial mobility product matrix. As the MPV market sees increased supply and shifting demand patterns, the M9 offers a compelling value proposition for business mobility backed by core BYD technology. Learn more about Chinese commercial NEVs at EX1000.COM.
