Harmony Intelligent Mobility Alliance delivered 45,046 vehicles in July 2026, with cumulative Jan-July deliveries reaching 286,000 units (+13.7% YoY). Total cumulative deliveries across the lineup surpassed 1.48 million units.
July Deliveries Hit New High, Cumulative Sales Exceed 1.48 Million
On August 1, Harmony Intelligent Mobility Alliance (HIMA) released its July delivery figures. The brand handed over 45,046 new vehicles last month, bringing its cumulative total for the first seven months to 286,000 units — a 13.7% increase from the same period in 2023. As deliveries continue, the alliance's cumulative volume across its entire lineup has surpassed 1.48 million units, setting a new record for delivery speed among domestic emerging automakers.
This milestone demonstrates that HIMA has not only secured a top-tier position in the NEV market but also proven its systematic operational capability through a multi-brand, multi-price-point product matrix — rather than relying on a single "hit" model.
Model Performance: Success Across All Tiers
HIMA's July sales structure shows a notable characteristic — breakthroughs across multiple price segments, reflecting significantly enhanced risk resilience:
Premium Flagship:
- All-new [AITO M9](https://www.ex1000.com/en/compare/7207): Surpassed 20,000 deliveries in just seven weeks of mass production. Including previous iterations, the M9 family has now crossed the 300,000-unit threshold, cementing its status as a core pillar in the premium family SUV market
Mid-Range Core:
- AITO M6: Launched just 97 days ago, already topped 40,000 cumulative deliveries, ramping up faster than most peers
- Luxeed V9: Surpassed 10,000 monthly deliveries in July, strengthening competitiveness in the mid-to-high-end new energy MPV sector
Youth Market:
- [Shangjie](https://www.ex1000.com/en/brand/648) Z7 series: Exceeded 20,000 cumulative units, solidifying the brand's foundation in the youth-oriented segment
| Model | Key Metric | Market Position |
|---|---|---|
| AITO M9 | 20K+ in 7 weeks, 300K+ total | Premium flagship family SUV |
| AITO M6 | 40K+ in 97 days | Mid-range core SUV |
| Luxeed V9 | 10K+ monthly in July | Mid-to-high-end NEV MPV |
| Shangjie Z7 | 20K+ cumulative | Youth market |
| All models | 1.48M+ cumulative | Full price coverage |
Systematic Operations: The Huawei Empowerment Logic
HIMA's success is no accident. It stems from systematic competitiveness powered by deep Huawei integration:
- HarmonyOS Cockpit: Unified OS ecosystem enabling seamless connectivity between phones, vehicles, and [smart](https://www.ex1000.com/en/brand/45) homes
- ADS Advanced Driving: Full-scenario coverage from urban NCA to highway NCA
- Multi-Brand Synergy: AITO, Luxeed, and Shangjie differentiated positioning for diverse audiences
- Channel Leverage: Efficient user reach through Huawei's offline retail network
Core Strengths:
- No reliance on a single blockbuster; multiple models scaling simultaneously diversifies risk
- Huawei brand endorsement and technical empowerment create competitive moats
- Smart cockpit and ADAS experiences offer clear differentiation in their segments
Implications for Overseas Markets
HIMA's cumulative delivery volume of 1.48 million units proves that Chinese intelligent EVs have achieved global competitiveness in smart experience and systematic operations. For buyers in Central Asia, Russia, and beyond:
- Huawei ADS has been validated at scale by millions of users
- HarmonyOS cockpit represents a new standard for connected vehicles
- The multi-price product matrix offers choices for different budgets
Through EX1000.COM, international users can track export developments and model information for HIMA brands.
