Great Wall Motor sold 108,067 vehicles in July up 3.54% YoY, with cumulative sales of 691,962 units. Exports surged 50.93% YoY as the core growth driver, while Haval, Tank, and Wey brands all gained momentum.
Overall Sales and Growth Momentum
On August 2, Great Wall Motor released its July production and sales figures. The company sold 108,067 new vehicles last month, a modest 3.54% increase year-over-year. From January to July, cumulative sales reached 691,962 units, up 2.64% from the same period last year, keeping both monthly and cumulative sales in positive territory. Achieving growth during the traditional auto industry off-season demonstrates strong operational resilience.
Breaking down the data, overseas markets have become the main growth driver. July exports surged 50.93% year-on-year, while new energy vehicle sales rose steadily, creating dual-drive momentum across domestic and international markets. For Central Asian and Russian buyers tracking Chinese automakers' global expansion, [GWM](https://www.ex1000.com/en/brand/77)'s overseas trajectory offers significant reference value.
GWM July Key Metrics:
- Total sales: 108,067 units, +3.54% YoY
- Cumulative (Jan-Jul): 691,962 units, +2.64% YoY
- Export growth: +50.93% YoY
- NEV sales: Steady growth
Multi-Brand Portfolio Performance
GWM's brands showed differentiated performance in July:
[Haval](https://www.ex1000.com/en/brand/181): Sold 56,272 units, remaining the sales volume backbone. The new H10 started pre-orders in July with a limited-time starting price of ¥214,800, accumulating 22,615 orders within 12 hours. The Haval Big Dog and Raptor PLUS continued to lead their respective segments, consolidating GWM's traditional SUV advantage.
[Wey](https://www.ex1000.com/en/brand/283): Sales climbed 7.43% month-over-month to 7,725 units in July. The V9X Family Edition officially launched, while the V8X opened for reservations. The Gaoshan MPV ranked first in the first-half sales chart for new energy MPVs, strengthening its position in the high-end family and business segment.
[Tank](https://www.ex1000.com/en/brand/458): SUV sales hit 17,228 units, a 9.64% monthly increase. The all-new Tank 300 officially launched with a starting price of ¥199,800, offering two plug-in hybrid options and full-scenario NOA intelligent driving, with an extended wheelbase designed to balance off-road performance and family practicality.
| Brand | July Sales | MoM Change | Key Updates |
|---|---|---|---|
| Haval | 56,272 units | — | H10 pre-sales: 22.6K in 12h |
| Wey | 7,725 units | +7.43% | V9X launched, Gaoshan leads |
| Tank | 17,228 units | +9.64% | New Tank 300 from ¥199,800 |
| [Ora](https://www.ex1000.com/en/brand/331) | Fastest growth | — | Brand's fastest growing |
Global Strategy and Overseas Presence
GWM's overseas surge is no accident. Its globalization strategy, developed over years, has established production bases in Russia, Thailand, and Brazil, creating full-chain overseas operations covering R&D, production, and sales. The 50.93% export growth in July represents the harvest period of this strategy.
For potential buyers and dealers in Central Asia and Russia, GWM's advantages manifest on three levels:
- Product Adaptability: Tank and Haval brands have proven reliability in complex road conditions
- Localized Supply Chain: Overseas factories ensure delivery timelines and after-sales parts supply
- Brand Recognition: Years of overseas market cultivation have built a solid reputation foundation
As the fastest-growing brand in GWM's NEV portfolio, Ora could open entirely new growth avenues if同步launched overseas. For international buyers sourcing Chinese vehicles through EX1000.COM, GWM's diverse product lineup and mature overseas operations make it a trustworthy choice.
