542 New Models in 5 Months: China's Auto Market Hits Record 3.6 Launches Per Day

Between January and May 2026, China's market launched 542 new models at a record pace of 3.6 per day. Yet overall market capacity slipped 20% year-on-year, with severe supply-demand imbalance pushing industry competition from a "growth race" into a "brutal fight for existing share."

3356 hours ago