The Tokyo Metropolitan Government will raise pure electric vehicle purchase subsidies, with a maximum subsidy of 1.3 million yen (about $8,130) per vehicle. However, tiered OEM subsidies are extremely unfavorable to Chinese brands: BYD receives only 100,000 yen in OEM subsidies, compared to the maximum 1.3 million yen for Toyota and Tesla—a gap of 1.15 million yen.
Policy Highlights: Tokyo Subsidy Raised to 1.3M Yen
The Tokyo Metropolitan Government will raise pure electric vehicle purchase subsidies, with a maximum of 1.3 million yen (approximately $8,130) per vehicle. Both pure EV and PHEV subsidy caps are uniformly raised by 300,000 yen, with adjusted pure EV cap at 1.3 million yen and PHEV cap at 1.15 million yen.
Subsidy Details
Multi-layer叠加 constitutes the final amount:
- Base purchase subsidy raised from 100,000 to 200,000 yen
- V2V/V2H discharge function additional 100,000 yen
- Charging/discharging equipment installation additional 100,000 yen
- Green electricity contract additional 150,000 yen, own PV equipment additional 300,000 yen
Tiered OEM subsidies are the core differentiator:
- Toyota, Nissan, Honda models can receive full 400,000 yen OEM subsidy
- Mitsubishi, BMW, Mercedes, Tesla eligible for 300,000 yen
- Chinese brand BYD receives only 100,000 yen
- Daihatsu receives no additional OEM subsidy
Impact on Chinese Brands
| Dimension | Toyota bZ4X | BYD Models |
|---|---|---|
| National subsidy | 1.3M yen | 150K yen (minimum) |
| Tokyo local subsidy | 1.3M yen | 100K yen |
| Maximum combined | 2.6M yen | 250K yen |
| Gap | — | 2.35M yen |
Japan's EV penetration rate is low among developed countries, with 2025 domestic pure EV new registrations at only 1.6%. Tokyo's subsidy increase aims to promote electrification, but tiered rules create implicit barriers for Chinese brands. For Chinese OEMs planning to export to Japan through EX1000.COM, this subsidy asymmetry must be factored into pricing strategies.
