On July 8, Xiaomi Auto officially unveiled its new independent sub-brand SkyNomad, Chinese name "Xun Tian," positioned in the premium off-road and outdoor travel market. Completely independent from Xiaomi's main brand, the first model carries the internal codename "Kunlun N3"—an EREV full-size SUV exceeding 5.2 meters in length, with six/seven-seat layouts and 400-500 km pure-electric range. SkyNomad will hold its technical launch event at the end of July, with market launch in mid-to-late August and over 10,000 units prepared for immediate delivery. Priced between 200,000-450,000 yuan, the brand targets family long-distance and all-scenario outdoor needs, forming a differentiated complement to Xiaomi's pure-electric high-performance route.
Brand Unveiling: A New Name About Space and Living
On July 8, Xiaomi Auto officially revealed its new independent sub-brand SkyNomad through its Weibo account, unveiling a poster with the theme "SkyNomad." The official copy reads: "SkyNomad. Sky, Nomad. A new name about space and living."
The brand's independence deserves attention—SkyNomad carries no branding connection to Xiaomi Auto's SU7 and YU7 series. The rear and steering wheel will adopt the SkyNomad exclusive Logo, building a completely independent visual identity. Xiaomi Technology filed the "SKYNOMAD" trademark application with the National Intellectual Property Administration as early as November 2024, with international classification directly covering "transportation tools," indicating long-term preparation.
Xiaomi Auto has simultaneously registered official accounts under the name "Xiaomi Pengcheng" across WeChat, Video Channel, and Bilibili, with the English name being SkyNomad. Industry observers speculate "Pengcheng" may serve as an alternate Chinese name for the brand.
First Model Kunlun N3: Technical Profile of an EREV Full-Size SUV
SkyNomad's first model, internally codenamed "Kunlun N3," is an EREV full-size SUV. Unlike Xiaomi's main brand focus on pure-electric high performance, the Kunlun N3 adopts the EREV powertrain route, directly targeting long-distance self-drive and off-road scenarios.
| Core Parameter | Metric | Market Significance |
|---|---|---|
| Body Length | Over 5.2 m | Full-size SUV positioning |
| Seating Layout | Six/Seven seats | Large family travel |
| Battery Capacity | Over 70 kWh | Large-battery EREV solution |
| Pure-Electric Range | 400-500 km | Zero-emission urban commuting |
| Powertrain Type | EREV | Eliminates range anxiety |
| Price Range | 200,000-450,000 yuan | Mid-to-premium family market |
The exterior design is completely reinvented, fundamentally departing from the coupe sport style of the SU7/YU7 series. Body lines are square and robust, with a front fascia featuring an exclusive new design language and sharp, aggressive headlight clusters. The roof carries high-precision LiDAR, indicating advanced intelligent driving assistance. The rear adopts unique vertical taillights and a "heaven-earth door" tailgate opening, with select high-end versions factory-equipped with rooftop pop-up tents for direct RV use.
Product Matrix: All-Scenario Coverage from City to Wilderness
SkyNomad's product planning spans multiple usage scenarios. Beyond standard six/seven-seat versions, the brand has also planned a pop-up outdoor RV version codenamed "Man Island," equipped with bathroom, refrigerator, and fold-flat seats for camping configurations.
- Compact Five-Seat: Entry-level variant targeting urban family users
- Large Five-Seat Pop-Up: Features a liftable roof that creates a "duplex" tent-like space when raised
- Full-Size Seven-Seat Flagship: Top-tier variant with factory-standard rooftop tent and heaven-earth door
This product line design shares similarities with Li Auto's family SUV matrix, though SkyNomad emphasizes off-road and outdoor attributes more strongly. The EREV powertrain choice also means that in regions with underdeveloped charging infrastructure, users can still rely on fuel refueling for long-distance traversal.
Launch Timeline and Globalization Potential
SkyNomad's launch timeline is set: technical launch event at end of July, market launch in mid-to-late August, with over 10,000 units prepared for immediate delivery upon launch. This inventory scale is rare for a new brand's first model, demonstrating Xiaomi's confidence in the EREV SUV market.
From a positioning perspective, SkyNomad's 200,000-450,000 yuan price range fills a market gap—more cost-effective than Li Auto's L series while offering greater intelligence advantages over traditional fuel vehicles. For regions like Central Asia, Russia, and Mongolia with vast territories and complex terrain, EREV full-size SUVs possess natural scenario adaptability.
Xiaomi Auto delivered 411,000 units in 2025 and targets 550,000 in 2026. SkyNomad's addition will significantly broaden Xiaomi Auto's product coverage, extending from urban coupes to wilderness off-roaders. For overseas buyers tracking Chinese NEV exports, SkyNomad's EREV technology route and off-road positioning make it another brand worth monitoring after Li Auto. EX1000.COM will continue tracking SkyNomad's overseas certification progress; its full-size EREV SUV product form carries direct reference value for Central Asian land transport and cross-border self-drive markets.
