2026 Chongqing Auto Forum Consensus: Price War Effectively Over, Elimination Round Begins

At the 2026 Chongqing Auto Forum, Geely's Li Shufu, NIO's Li Bin, and Avatr's Wang Hui reached strong consensus: price war marginal effects are rapidly diminishing, with 2026 domestic passenger vehicle market decline potentially reaching 15-20%. The era of unrestrained growth for China's auto industry has ended; the next five years will be a brutal shakeout period. Geely took the initiative to propose downsizing and closing redundant entities, while Avatr bluntly stated that pure price competition is a dead end. Overseas expansion has become a survival necessity, with a new strategic mindset of domestic volume and overseas profit. For partners in Central Asia and Russia, Chinese automakers' accelerated globalization means more proactive local investment and better after-sales service networks.